Thanks to Chris Scholle at Social SAM for making me aware of a new movement via Twitter:  Conscious Capitalism . The movement was launched with a conference on October 20-23 of this year. They say the reason they are launching this movement is:

What a thrill is was for me to read these words!

Our intention in developing the IAM movement is to transform the way we work and live so that everyone can be their best.  The basis of our work, the starting point of every product or service we offer, the point we revisit over and over again, is to bring people back to their “essential best.” We define “essential best” as the awake, infinite, abundant, expanding, conscious part of each of us.

The reason we landed with this approach for the IAM body of work can best be explained by the Einstein quote: “We can’t solve problems by using the same kind of thinking we used when we created them.” I’ve also seen this quote where ‘thinking’ was replaced with ‘consciousness.’ Another way of looking at what Einstein was saying: there is nothing more important to address than the evolution or transformation of our consciousness if we are going to work and live in ways that move beyond the problems or struggles we experience (what we like to call drama!)

What I know is that Conscious Capitalism requires individuals that see the transformation of their individual awareness as the first priority of anything they do, whether in business or their family life. This very personal process of evolving awareness is necessary for Conscious Capitalism to be different than traditional capitalism, otherwise we will be recreating the same problems that currently exist, as Einstein so poignantly described.

Our contribution to Conscious Capitalism includes use of the IAM Maps: the Essence Map (a map of consciousness), the Energy Map (a guide to dynamic self knowledge and understanding energy flow) and the Navigational Compass (a way of navigating through personal development and business development – which links individual internal conscious to external practical realities).

Some of the key aspects of IAM movement that contribute to the Conscious Capitalism movement:

• Start with individual consciousness first: Group, societal and environmental factors are important and change begins within. As within, so without. Individual consciousness is needed to embody evolving conscious leadership.
• Anchor in abundance based thinking: Scarcity thinking is the root of all conflict. Teaching and practicing “both/and” thinking is required for foundational and incremental conscious action that will benefit the whole, rather than being reductionist and benefiting a few. Abundance based thinking is essential if we are to experience mutual exchange of value and mutual benefit.
• Develop awareness of self as energy: Without the ability to separate our awareness of self  from physical realities, shifting to awareness of ’self as energy’,  it is impossible to participate in the transformation of capitalism to conscious forms. Until we shift our focus from drama to our essential best (energy self), alignment of our efforts will only create more drama, recreating old patterns, instead of aligning our values, strengths and passions to create new realities.
• Connect personal and business: Business can not become conscious if people do not bring their whole, evolving, conscious selves to work. Personal growth is required for business growth, and we need language, concepts and maps for making these connections concrete and practical.
• Connect to nature: Being reductionist and overly profit driven has caused people and businesses to become disconnected from the natural rhythms of life, living and indeed the environment. Ways to connect to nature are critical in remembering our wholeness, in re-establishing a healthy relationship with our planet and in generating financial prosperity.
• Address defense mechanisms: Until we can consciously and actively participate as a collective in healing from defensive patterns, we will not be able to fully participate in the sharing of information and resources. Full transparency and openness in our processes requires the ability to ‘love our way through’ our patterns of separation.

There are many aspects of both IAM and Conscious Capitalism that we have yet to discover. Yet if you look at these aspects here, we have a solid foundation to start with! The IAM body of work quickly and easily helps people work with the capabilities I have described here.

There are more aspects of IAM that contribute to Conscious Capitalism, and I’ll continue to add to this list. For those of you who are familiar with IAM, help me draw the connection between the work we are doing and what you would like to see Conscious Capitalism be. Let’s participate NOW in carrying both of these movements forward!

9 Responses to “Conscious Capitalism Needs Conscious Individuals”